Counterfeit Diversity: When the Diversity Advertised is not the Diversity Encountered

Abstract

Across 3 experiments, we find that exaggerating the gender diversity of a workplace (vs. honestly reporting workplace diversity) decreases interest in the company, increases identity threat concerns (particularly among women), and undermines confidence that the organization is ethical, internally motivated, and sincerely interested in tackling diversity issues.

Date
Location
Columbus, Ohio
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Kathryn M. Kroeper
PhD Candidate, Social Psychology

The central goal of my research is to identify and address social inequalities between those traditionally privileged and those traditionally disadvantaged in society. To this end, I use multiple methods (experiments, surveys, interviews, and audit studies) to examine social issues from a variety of perspectives (target, perceiver, and organizational). matter.